Lecturing & Research

Professor for marketing & management (since 2005), University of Applied Sciences Münster, special focus on packaging & food

Market Research & Surveys

Professional survey and market research expertise (since 1998), focus on:

• Target group analyses and customer surveys
• Concept tests for new products and business models
• Satisfaction and needs surveys
• Expert surveys
• Trend analyses
• Segmentation
• …

Consulting

Management consulting (since 1998), extensive international project experience with a focus on:

• Sustainable product management
• LCA / Lifetime analyses
• New business development & product innovation
• Industrial packaging, consumer packaging
• Food
• ...

Moderation

Facilitation of target-oriented strategy conferences and business workshops with many participants (by applying methods such as MOVE, RTSC, …)